Masks in Fashion - A Necessary Accessory in the Age of Coronavirus

Whether we like it or not, face masks have become a part of our daily lives. Some might even say it’s the perfect symbol for the times we live in. It’s not just the coronavirus itself, too, but also the anxiety and uncertainty that come with it. When people look back on the pandemic that began in early 2020, the face mask is what we’ll all first remember. 

The first masks worn by most people when the pandemic started were surgical face masks and their use started almost as soon as the infection was identified first in Asia and in Europe. Soon enough, almost all news articles made about the virus showed photos of people in masks.

Now that masks have been a part of our daily lives, it’s not surprising that people have found ways to make them as comfortable and as fashionable as they can. It seems like most people have accepted that facial masks are here to stay and decided to make the most of it. 

Read on as Troop London, trusted maker of high quality London handbags, shares how masks have evolved from vital accessories for safety to hot fashion pieces, too: 

Face Masks During the Early Days of the Pandemic

There was much resistance to wearing face masks at the beginning of the COVID-19 pandemic. There were many unfounded health concerns. Some didn’t like how it was “restrictive” and most simply hate how uncomfortable it is to wear them all the time. 

However, it soon became evident that the use of face masks is simply non-negotiable. Most countries have obliged the use of face masks both in closed and open spaces. This significantly contributed to the increase in global use. 

An Opportunity for Fashionistas

Interestingly, though not entirely unexpectedly, the fashion industry saw an opportunity in this new accessory. Face masks that used to look plain and clinical are now a chic accessory instead of just a simple face covering. And instead of the disposable surgical masks that were the norm at the beginning of the pandemic, people now prefer reusable face coverings.

Brands are making face masks to match clothes, bags, and shoes they produce. Face masks now come in a plethora of colors and designs. Some are exploring different materials for masks, too. But the goal seems universal - to produce masks that would offer both protection from the virus without compromising style. 

Face masks have been another way to express one’s personality. You’ll see pet lovers wearing masks with cat and dog prints. Some have masks with their favorite movie characters, quotes from the Bible, floral prints, plaids and stripes, and more. Companies also saw the potential of masks for marketing, so there are masks bearing logos of companies and brands that employees wear. 

Even luxury brands have made their own masks that are coveted by many. But the good news is that you don’t have to spend a lot of money on branded masks because there are many face coverings that are stylish and affordable. 


The face mask may have started out as a protective accessory. But today, it has become a symbol of how we live now. The face mask is a symbol of how our health and well-being are affected by the world we live in today. It’s a symbol of how we’ve grown to accept the presence of danger without being too panicked by it. It’s also a symbol of our determination to live in spite of that danger. The fact that we have come to find ways to make face masks match our outfits and our best messenger bags and favorite backpacks is proof that we have accepted that they are here to stay.

If you’re looking for stylish face masks, Troop London, the maker of stylish bags in London has a great selection for you. Check out Troop London classic collection of reusable cotton face masks that suit your style!